“Ten Ways to Increase Profits Using Horse Shows”
About Sophie
– If you would like to know more about Sophie then have a look at the following interviews
First Interview (214) Sophie Barrington
Second Interview (245) Sophie Barrington 2 – “Ten Tips to Improve Your Website”
Third Interview (276) Sophie Barrington 3 – “Ten Lessons for Social Marketing”
Fifth Interview (339) Sophie Barrington 5 – “Ten Tips To Make Your Stallion or Stud Really Shine”
Sixth Interview (368) Sophie Barrington 6 – “Ten Lessons for Search Engine Optimization For Horse Business Owners”
Seventh Chat (398) Sophie Barrington 7 – “Ten Points On How To Get Your Horse Business Into The Press”
Eighth Chat (522) Sophie Barrington 8 – “Ten Tips To Introduce Omnichannel Marketing”
Ninth Chat (532) Sophie Barrington 9 – “Ten Trends for a Thriving Social Media Presence on 2019”
About This Episode
Ten Ways to Increase Profits Using Horse Shows.
To Listen to Sophie Barrington 4 on iTunes – Click Here
Or Listen below
“Ten Ways to Increase Profits Using Horse Shows”
3 Things To Do Before The Show:
1 – Pick the right event for your equine business
– Pony Club, Local, National, Equitana, Discipline Specific
2 – Determine your goals for the event
– Begin with the end in mind, Easy social Sharing
3 -Build the Buzz Before the Event takes place
Goals a few weeks/months before the show – sponsor, booth
– owned, earned, paid, search engines, social
3 Things To Do At The Show:
4 – Make Sure you get what you paid for
– Facebook posts, Blurb, Logo, Shout Out
5 – Ensure Your Staff and Volunteers Feel Confident and Cared For
6 – Stick to Your Goals
– Stand, Don’t Sit
3 Things To Do After The Show:
7 – Follow up with your new connections
– Contact Information collected, Connect not coerce
8 – Showcase the Experience at Your Booth
– Free Samples, Facebook Photos and Videos
9 – Say Thank You
The Number One Thing You Must Do:
10 – Make Your Customer The Centre of The Show
Time Stamps
00:40 – Background
01:14 – Summary of Before, at and after the show
01:30 – Before The Show: 1 – Pick the right event for your equine business
03:12 – Before The Show: 2 – Determine your goals for the event
05:22 – Before The Show: 3 -Build the Buzz Before the Event takes place
08:03 – How to get involved with a show
09:50 – At The Show: 4 – Make Sure you get what you paid for
11:25 – At The Show: 5 – Ensure Your Staff and Volunteers Feel Confident and Cared For
13:14 – At The Show: 6 – Stick to Your Goals
15:35 – After The Show: 7 – Follow up with your new connections
16:53 – After The Show: 8 – Showcase the Experience at Your Booth
18:00 – After The Show: 9 – Say Thank You
19:10 – The Number One Thing You Must Do: 10 – Make Your Customer The Centre of The Show
21:58 – Summary of 10 points
22:35 – Sophie’s Blog
23:45 – Contact: see details below
Sophie’s Contact Details
Phone: 0432 972 215 or +61 432 972 215
Email:
Website: www.archercreative.net.au
Facebook: Archer Creative
Sophie Barrington
Music
BenSound.com
When Sophie is a return guest on Horse Chats, what question would you like to ask her?
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